There’s no denying that email marketing is effective, but it only works if you have a list of qualified and engaged subscribers who are eager to read your content. Sounds easy, right? A lot of businesses have email lists that have stagnated because they’re not doing...
Omnichannel
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Email Marketing Tips – Improve Your Emails with Tips from the Pros
Even though it has now been around for decades, email marketing is still one of the least expensive, most effective forms of digital marketing. That’s good news because it means you can connect with your target audience without breaking the bank. You already know the...
Heres the Trick to Sending Bulk Emails without Spamming
Is your email open rate low? If the answer’s yes, then it may be because your bulk emails are being marked as spam. Nobody likes spam. Once your emails are flagged, they’re far more likely to miss your subscribers’ inboxes and land in the junk folders. There’s no...
Why SMS Marketing Should Be in Your Budget Right Now
Marketing is always changing and the changes in 2020 have been profound, mostly because of the COVID-19 pandemic. We’ve all had to adjust our work and home lives as a result. With more consumers working from home and budgetary concerns at the forefront for most...
How to Increase Customer Retention with Email
New customers are great. There’s something undeniably exciting about attracting someone to your business who might not have found it otherwise. That’s the reason that new customer marketing gets all the attention. It’s the glitziest way to grow a business. But guess...
Chatbot Marketing Strategy – The Ultimate Guide
It wasn’t that long ago that the idea of a chatbot would have seemed like the stuff of science fiction, right up there with Daleks or droids. Not anymore. In fact, chatbots are everywhere these days. They’re readily available, highly effective and – believe it...
How to Create a Website Lead Generation Powerhouse
Your website is the headquarters of all your online marketing. It’s the first thing most people will find when they search for your business, hence website lead generation. Between 70% and 80% of all consumers say that they research businesses online before buying...
Chatbots for Small Business – Scale Your Operations
Businesses who have adopted the chatbot trend have been able to support and scale their business operations by offering convenient and efficient communication to their customers. Implementing chatbots for small business helps increase sales by providing 24/7 chat...
Why SMS Marketing Should Be in Your Mix Right Now
Marketing is always changing and the changes in 2020 have been profound, mostly because of the COVID-19 pandemic. We’ve all had to adjust our work and home lives as a result. With more consumers working from home and budgetary concerns at the forefront for most...