Lead Magnets

Lead Magnet Ideas – Learn How to Create a Lead Magnet Funnel

A lead magnet is a free item that you offer to new leads if they sign up for your mailing list. It’s called a magnet because companies often advertise the lead magnet as a way of getting people to visit their site.  

In other words, it attracts customers the way a magnet attracts metal. Once they are on the site, they learn that all they have to do to get the lead magnet is sign up for your mailing list.

Struggling with lead magnet ideas? A lead magnet can be almost anything you want it to be. However, the best options for local businesses are digital items that can be immediately downloaded after the customer opts-in. You want the process to be as easy as possible.

If you don’t have a Lead Magnet yet. Check out our article on how to create the Perfect Lead Magnet for Your Local Business

Learn More About Lead Magnet Ideas

Proven Local Email Strategies to Try

Email marketing has been around forever, it seems, and yet it remains one of the most popular and effective marketing strategies for local businesses. Let’s face it, sometimes old school marketing techniques become old for a reason! If they didn’t work, they’d die...